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OUR TECHNOLOGY
Our Company » Our Technology

Coupons, Inc. leads the industry in placing a unique, trackable certificate into the stream of commerce.

Our secure technology and business practices give our clients tight control over the number of coupons distributed, thereby limiting redemption liability and helping regulate budgets. Our client-side Coupon Printer completes a closed system from our servers to the consumer's printer, ensuring both security and a coupon with properly rendered barcodes that scan at retail every time.

We've built around our core coupon technology a suite of products and services to provide our clients with a complete solution to coupon-based promotions and consumer services.

Distribution Control
Our systems control the total number of coupons distributed by enforcing print limits at three levels:

  • Device-based print limits
  • PIN-based print limits
  • Campaign-based print limits

These limits are enforced across our entire network, including all Digital FSI™ properties.

The Coupon Printer
When consumers first print a coupon from our systems, the Coupon Printer is installed on their computer. It is an industry-standard browser plug-in that enables the security features required to print real coupons. Unlike cookie-based controls, removing and reinstalling the Coupon Printer does not affect its security settings. A coupon never appears on the consumer's screen but prints directly to the printer.

Each Coupon is Unique
Each coupon carries a unique ID that is encrypted in a 2-D PDF417 barcode. That means each coupon can be traced from print to redemption by its originating device. All Coupons, Inc. coupons can be authenticated using this unique code, and it can be used to detect counterfeit or altered coupons.


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