Technology does not stand still and neither do we. Coupons.com helps drive the digital coupon revolution by reviewing, evaluating and testing new technologies to find innovative ways to engage consumers—when they’re ready to listen—to ensure your message is heard.
Technology continues to affect consumer shopping behavior, providing brands a valuable opportunity to reach new consumers. Consider the consumer’s shopping behavior:
- Always “on” – Smartphone and tablet usage is increasing and consumers are making these devices an integral part of their shopping experience. Shoppers are looking for the best deal, often when they are at the point of purchase, and use their smartphones to help guide their purchase decisions.
- Always connected, always sharing – When consumers discover great deals at the grocery store or at their favorite restaurant, they want to share these savings with their friends and family. If properly managed, this viral, word-of-mouth savings experience greatly benefits brands by increasing brand awareness and engaging new customers. These users are always connected and highly engaged with the people and topics they care about to help them effectively shop and save.
- Always in control – Consumers can choose whether to learn about your brand or not. How your brand messages resonate with consumers depends on their mindset. Consumers are most responsive to brand messaging when they are researching a specific topic – they place more value on information received while in this mindset than at any other time.
Coupons.com enables marketers to reach, engage and motivate consumers digitally. We focus on digital solutions and partner with marketers in creating strong, effective promotional campaigns for their brand. We help marketers reach a broad audience of consumers who are always “on,” always connected and sharing with others, and always in control of the media they consume.
Get Connected. Stay Connected. Drive Results.
Coupons.com offers our clients a unified digital solution with multiple consumer touchpoints reaching consumers on their terms. Our solution combines various mobile, save to card and online printable coupon technologies to reach consumers anywhere, at any time. By providing industry-leading solutions across these different technologies, we can provide easier, more efficient, more effective integration and implementation of your promotional campaign.
We've built a suite of products and services utilizing our core technologies that offer:
- Promotional Marketing – The Coupons.com Digital FSI network is one of the largest digital promotions networks of its kind, both in the breadth of sites and consumers it reaches as well as the volume of traffic and coupon distribution it offers.
- Personalized Marketing – Social and mobile technologies provide a unique opportunity for engaging consumers, rewarding them for their engagement and starting a positive relationship with brands.
- Media – From rich media display ads to placements in our coupon gallery to attention-grabbing site sponsorships, Coupons.com is where shoppers congregate to learn about your products.
- Solutions for Retailers – By partnering with Coupons.com, retailers get access to multiple consumer touchpoints and expanded reach and visibility through the Coupons.com Digital FSI Network.
Whether you are a CPG, retailer or a restaurant franchise marketer, let Coupons.com help you reach consumers and achieve your marketing goals today. Contact us or read more about our solutions.
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