Media

Get your message in front of consumers before they shop!

Our Audience

As the number one site to reach household decision makers, we offer brands a unique opportunity to connect with online consumers while they are in a shopper mindset and receptive to your messaging. Reach a key demographic in pre-shop mode:

• 76% of visitors are female¹
• 22% more trips to the store²
• 23% more dollars spent per trip²
• 50% more dollars spent on groceries annually²
• 89% visit quick serve restaurants and 36% are more likely to be frequent diners (14 or more visits/month)¹
• 89% visit family casual restaurants and 84% are more likely to be frequent diners (10 or more visits/month)¹

The Solutions

With 90% of consumers knowing what they want to buy before entering the grocery store,³ we offer brands a way to message to these shoppers only hours before vising the store through our portfolio of advertising solutions.

• Attention – Captivate consumers’ attention using big, bold messaging via our site sponsorship
• Engagement – Use experiential marketing solutions and expandable rich media to give consumers a taste of what your brand is all about
• Conversion – Drive store-specific sales with our shopper-marketing solutions
• Connections – Build a lasting dialogue with consumers using our Brandcaster Social solution and CRM solutions

¹ Simmons, Summer 2012 12-month Survey
² 2012 Coupons.com/GfK Custom Research Study
³ Deloitte’s 2011 Annual Pantry Survey